MOHAMMAD MASRUR HUDA
I’m a food-loving, car-obsessed creative professional with a BBA in Marketing and over three years of experience in sales, branding, and digital marketing at NOVOAIR, one of Bangladesh’s leading domestic airlines. My journey has been anything but traditional—I recently added a culinary twist to my profile by earning a chef certification from City and Guilds, blending my marketing mind with a chef’s soul.
Location
New Delhi
About Me
Carrier Objective:
To leverage my expertise in marketing, branding, and culinary arts to drive innovative food experiences and impactful brand strategies. I aim to contribute to forward-thinking organizations or ventures where I can blend creative storytelling, customer-centric marketing, and culinary insight to build memorable, market-leading brands. With a unique mix of business acumen and a passion for food, I aspire to grow as a dynamic professional who adds flavor and value to every project I undertake.
Resume
Short-term Goals: My short-term goal is to gain in-depth, hands-on experience by working with innovative food brands, culinary innovation labs, or research-driven food companies. I aim to contribute meaningfully to the development of culturally inspired food products that not only prioritize health, sustainability, and taste but also resonate with modern consumer preferences. During this phase, I also want to strengthen my skills in culinary arts, food product development, marketing, and consumer behavior research by closely collaborating with chefs, food scientists, and marketers who are exploring the dynamic intersection of tradition, innovation, and wellness.
Long-term Goals: In the long run, my vision is to establish a Culinary Innovation Hub in Bangladesh—a collaborative space dedicated to experimenting with sustainable, culturally rooted, and health-conscious food solutions. Through this hub, I hope to nurture and empower a new generation of local culinary talent, encourage community-driven food innovation, and build a strong platform for celebrating the diversity and richness of South Asian food culture. Ultimately, I aspire to become a recognized leader in culinary innovation, using entrepreneurship and cultural insight to reshape how food is perceived and experienced across the region, while also addressing modern lifestyle and health challenges.
SUMMARY
Dynamic and creative Marketing and Branding Executive with over three years of experience at NOVOAIR, a leading domestic airline in Bangladesh. Specializing in sales strategy, digital marketing, social media campaigns, and brand collaborations, with a proven track record of boosting brand visibility and customer engagement. A BBA graduate in Marketing, recently expanded professional expertise with a culinary certification from City and Guilds.
Founder of Chompstar, a QSR cloud kitchen concept fusing crispy chicken burgers with global flavors, combining a marketer’s strategy with a chef’s passion. Skilled in curating innovative, seasonal dishes and experienced in diverse cooking techniques. Adept in business-to-business sales, content creation, SEO, and social media advertising. Known for blending food, creativity, and strategic thinking to deliver bold ideas and unforgettable food experiences.
Leadership and Work Experience
Leadership and Work Experience
Sales and Marketing Executive, NOVOAIR 2022 – Present
- Engaging with customers to understand and fulfill their needs, ensuring a high standard of service and satisfaction.
- Developing, implementing, and maintaining business-to- business sales activities and marketing plans.
- Prepare regular sales reports and initiatives to counter competition.
- Designed and executed consistent branding campaigns, creating advertisements, product designs ,and other visual branding assets.
- Created impactful social media campaigns across Facebook, Instagram, LinkedIn, and Twitter, driving brand visibility and engagement. Enhanced brand credibility and consumer connection using data-driven insights.
EXPERTISE
- Digital Marketing Specialist (SEO, Social media advertising & Content Creation Content)
- Business-to-business sales operations management (groups, pricing, incentives)
- Prospect research, analysis, and qualification for new revenue opportunities
- Skilled in curating seasonal and locally inspired dishes
- Knowledgeable in various cooking techniques, including baking, grilling, poaching, roasting, stewing, braising, sauteing, blanching, frying and others
- Committed to food safety standards and quality control
CERTIFICATIONS
Chef Training 2024
Advanced SEO & Amazon Affiliate Marketing 2023
Advanced Facebook Marketing 2022
Digital Marketing 2022
PERSONAL INFORMATION
- Date of Birth: July 3, 1994
- Religion: Islam
- Nationality: Bangladeshi
- Father’s Name: Sarwar Huda
- Mother’s Name: Shahinur Huda
- Sibling: Abirul Huda
- Marital Status: Single
LANGUAGE
- Bangla: Fluent
- English: Fluent
- French: Basic (A1 Level)
REFERENCE
Mes-Bah-Ul-Islam
Head of Sales & Marketing NOVOAIR
Email : mes-bah-ul Islam@flynovoair.com
Zahangir Alam
Principal & CEO Professional Cooking Academy
Email : zahangir.ceo@pca.edu.bd
Certificate
